IMI 3+0 Bachelor of Arts International Hotel & Tourism Management |

IMI 3+0 Bachelor of Arts International Hotel & Tourism Management

R/811/6/0100 06/17 (A7988)

The IMI (3+0) B.A. International Hotel and Tourism Management degree is designed for students to take on senior management roles in the tourism and hospitality industries. With a heavy emphasis on the strategic business development of hospitality and tourism organisation, students are well-trained to take on responsibilities that will prove them invaluable to the industry. Upon successful completion of their dissertation, students are given the opportunity to continue to complete an honours degree.

SWISS HOSPITALITY PROGRAMMES - Swiss European programme syllabus
As the pioneer in hospitality education since 1893, the Swiss reputation for hospitality excellence is respected and trusted globally. Experience a renowned European syllabus which incorporates the very best of Swiss hotel management and hospitality. The school is also a finalist for the Electrolux Hospitality Institution of the Year 2017 (Asia) Award presented at the World Gourmet Summit in Singapore.
IMMERSION IN SWITZERLAND - Study in IMI, Lucerne for 10 days!
Get the total experience with an all-inclusive study trip to the IMI campus, located in scenic Lucerne, Switzerland. Lucerne is the fourth top tourist destination in Switzerland and was voted top 12 in the world by Tripadvisor. This trip provides an insight into the world of Swiss hospitality and tourism, with visits to world famous attractions, Swiss chocolate factories and artisan shops.
Innovating ‘out of the classroom’ experience through our ‘Bringing Books to Life’ initiative by introducing International study trips to vineyards, wineries, breweries and tourism sites. Students experience different cultures in Melbourne, Adelaide, Thailand and many other countries for a full experiential learning experience.
5-STAR FACILITIES - 5-star Kitchens, Restaurant, Café, Mixology Lab and Equatorial Hospitality Training Suite
The school furnishes students with RM 6 Million worth of learning facilities in equivalence to professional commercial kitchens, F&B outlets and hotels in the industry. This ensures that they are familiar with industry standard tools, and are equipped with practical knowledge and skills to remain competitive and globally marketable in the future.
AWARD WINNING LECTURERS - Taught by Award Winning Chefs, Hospitality Experts and Tourism Researchers
Lecturers and chefs consist of experts from the hotel, tourism and culinary fields. Students are taught by Master Chefs, Celebrity Chefs, F&B Specialists and Tourism Researchers. Academic staff is highly qualified and passionate in grooming the next generation of chefs and hoteliers. 
INTERNATIONAL INTERNSHIPS - International 5 Star Industry Training
Students can choose from our wide network of top 5 Star establishments locally as well as internationally, including pathways from internship to management traineeship in global hotel groups. The international exposure gained from a worldwide internship placement gives our graduates an edge in experience and a wider global perspective.
OUTSTANDING ALUMNI - Award Winning Students and Graduates
Graduates from the school have been sought after by employees since 1993, with our graduates being made general managers, winemakers, mixologists, chefs, entrepreneurs, as well as hospitality educators.

This degree programme provides a pathway to:
  • Postgraduate studies: IMI MBA in International Hospitality Management, KDU MBA in Hospitality Business Management
  • Career opportunities: Hotels, Motels, Spas, Resorts, Food Service Establishments, Casinos, Theme Parks, Cruise Lines, Services, Hospitality Consultancies, Convention Centers
Programme Structure
3 Years (1 years 6 months - from IMI Diploma or equivalent)
KDU University College, Penang
  • Personal Development Planning I
  • Business Language & Culture: English Intermediate
  • Business Language & Culture: Introductory German/Introductory French
  • Food & Beverage Services
  • European Restaurant Operations
  • Food Production
  • The Global Hospitality & Tourism Industry
  • Personal Development Planning II
  • Business Language & Culture: English Higher Intermediate
  • Financial Management for Hospitality & Tourism I
  • Business Language & Culture: Intermediate German/French
  • Beverage Studies
  • Front Office Management
  • The Tourism Industry
  • Accommodation Operations Management
  • Enterprise Development Project
  • Human Resource Management for Hospitality & Tourism
  • Financial Management for Hospitality & Tourism II
  • Services Marketing
  • Business Language & Culture: Advanced German/French
  • Transport & Tourism
  • Food & Beverage Facilities Management/ Food Costing, Purchasing & Merchandising
  • Personal Development Planning III
  • Research Methods
  • Dissertation
  • Information & Communication Systems
  • Quantitative Methods
  • International Strategic Marketing Management
  • Meeting, Incentives, Conventions and Exhibitions (MICE)*
  • Personal Development Planning IV
  • International Tourism Development
  • F & B Themes and Applications
  • Events Operations*
  • Industrial Placement
* Events Management Major Only
  • Hubungan Etnik
  • Bahasa Kebangsaan A/ IELTS Preparatory Class
  • Ethics and Moral 3
  • Holistic Professional Development
  • Bahasa Melayu Komunikasi 2
  • Pengajian Malaysia 3
  • IELTS Preparatory
  • Ethics and Moral 3
  • Holistic Professional Development
Study Route
Fees & Intakes
  • 15 Jan (Year 1 & Year 2)
  • 16 July (Year 1 & Year 2)
  • 22 Oct (Year 1 only)
  • RM82,766
  • RM89,970
Fees will depend on their commencement dates
Entry Requirements
  • STPM
  • 2 Principal Passes 
  • GCE ‘A’ Level 
  • 2 Principal Passes
  • UEC 
  • 5 Credits (Min Grade B)
  • Foundation/Matriculation
  • Pass with CGPA ≥ 2.00
  • Australian Matriculation/ Foundation
  • ATAR Score of 60
  • International Baccalaureate (IB)
26/42 points from 6 subjects
  • Diploma 
Recognised Diploma with CGPA ≥ 2.00
  • Advance standing for those transferring from other degree/diploma programmes subject to approval of IMI Switzerland
Note: Advance standing for those transferring from other degree/ diploma programmes subject to approval of IMI International Management Institute Switzerland
Local StudentPass in English at SPM level or equivalent
If English language is not fulfilled, students are required to take an additional module.
International Student
  • IELTS Band 5.5; or
  • TOEFL (Computer-based 210); or (Internet-based 66);
  • Cambridge English CAE & CPE (from 2015)162; or
  • Cambridge English: Advanced CAE (Pre 2015) 47; or
  • PTE Academic 43; or
  • KDU English Entrance Test 67
If English language requirements are not fulfilled, additional English module(s) may be taken at KDU Penang University College.